Shift to a millennial buyer Your ecommerce experience must adapt

Digital first takes priority as face-to-face interactions disappear

Digital-first takes priority as face-to-face interactions wane off.
Only 20 % of B2B buyers want traditional in-person sales to return
You need to quickly adapt to the ways your buyers want to buy to ensure the best customer experience no matter the channel.
You need to build digital experiences that strengthen brand equity through storytelling, elevated service, and thoughtful functionality customized to suit your buyers’ needs across all your brands.
Search is key to developing stronger, stickier relationships with B2B buyers.
You need to use advanced search techniques based on rules created without training and natural language processing (NLP) among others, to help B2B buyer’s self-service and finding the right product quickly.

Digital first takes priority as face-to-face interactions disappear

Digital-first takes priority as face-to-face interactions wane off.
Only 20 % of B2B buyers want traditional in-person sales to return

Digital first takes priority as face-to-face interactions disappear

Digital-first takes priority as face-to-face interactions wane off.
Only 20 % of B2B buyers want traditional in-person sales to return
You need to quickly adapt to the ways your buyers want to buy to ensure the best customer experience no matter the channel.
You need to build digital experiences that strengthen brand equity through storytelling, elevated service, and thoughtful functionality customized to suit your buyers’ needs across all your brands.
Search is key to developing stronger, stickier relationships with B2B buyers.
You need to use advanced search techniques based on rules created without training and natural language processing (NLP) among others, to help B2B buyer’s self-service and finding the right product quickly.
You need to quickly adapt to the ways your buyers want to buy to ensure the best customer experience no matter the channel.
You need to build digital experiences that strengthen brand equity through storytelling, elevated service, and thoughtful functionality customized to suit your buyers’ needs across all your brands.
Search is key to developing stronger, stickier relationships with B2B buyers.
You need to use advanced search techniques based on rules created without training and natural language processing (NLP) among others, to help B2B buyer’s self-service and finding the right product quickly.

1 in 2 of all B2B researchers are digital natives

From product reviews to deep search capabilities, B2B buyers want an enterprise-grade, feature-rich e-commerce experience.
You need to deliver a best-in-class digital experience to your business buyers across all touchpoints.
From a great mobile experience today to wearables and voice tomorrow, B2B buyer preferences are rapidly evolving.
You must innovate rapidly, integrate new experiences seamlessly, and react to buyer or market changes quickly.

1 in 2 of all B2B researchers are digital natives

From product reviews to deep search capabilities, B2B buyers want an enterprise-grade, feature-rich e-commerce experience.
You need to deliver a best-in-class digital experience to your business buyers across all touchpoints.
From a great mobile experience today to wearables and voice tomorrow, B2B buyer preferences are rapidly evolving.
You must innovate rapidly, integrate new experiences seamlessly, and react to buyer or market changes quickly.

B2B is complex

As digital commerce takes over physical, six channels are used on average as business buyers move through the buying process

Transitioning into the world of B2B e-commerce means a changing role for your sales force.
You need to manage channel complexity through omnichannel attribution, reduce the cost of sales by moving rote replenishment to self-service, and by focusing your sales force on new business and complex deals.
Marketplaces and new markets are key growth drivers.
You need the agility to be able to sell on any 3rd party marketplace or build your own, confidently launch into new markets, and easily integrate or de-couple a brand site.

B2B is complex

As digital commerce takes over physical, six channels are used on average as business buyers move through the buying process

Transitioning into the world of B2B e-commerce means a changing role for your sales force.
You need to manage channel complexity through omnichannel attribution, reduce the cost of sales by moving rote replenishment to self-service, and by focusing your sales force on new business and complex deals.
Marketplaces and new markets are key growth drivers.
You need the agility to be able to sell on any 3rd party marketplace or build your own, confidently launch into new markets, and easily integrate or de-couple a brand site.

B2B is complex

As digital commerce takes over physical, six channels are used on average as business buyers move through the buying process

Transitioning into the world of B2B e-commerce means a changing role for your sales force.
You need to manage channel complexity through omnichannel attribution, reduce the cost of sales by moving rote replenishment to self-service, and by focusing your sales force on new business and complex deals.
Marketplaces and new markets are key growth drivers.
You need the agility to be able to sell on any 3rd party marketplace or build your own, confidently launch into new markets, and easily integrate or de-couple a brand site.

Mobile is the next frontier for digital commerce growth

Progressive Web Apps now offer consumers app-like experiences within the browser.

You need to build for the future, bringing progressive web best practices to your e-commerce technology stack.

Increasing conversion on mobile is the next significant value unlock for e-commerce.

You need to use insights to improve mobile UX, reduce the gulf between mobile and desktop experiences, deepen trust through enhanced security, and provide frictionless payment options.

Mobile is the next frontier for digital commerce growth

Progressive Web Apps now offer consumers app-like experiences within the browser.

You need to build for the future, bringing progressive web best practices to your e-commerce technology stack.

Increasing conversion on mobile is the next significant value unlock for e-commerce.

You need to use insights to improve mobile UX, reduce the gulf between mobile and desktop experiences, deepen trust through enhanced security, and provide frictionless payment options.

Questions about our solution and how we can help your business?

Our sales and support teams are available.

Questions about our solution and how we can help your business?

Our sales and support teams are available.